Tag Archives: Black Friday
If you are a client, colleague or collaborator of mine you’ve probably heard me preaching about how TV retailing needs to change. For years, primarily since the flat panel TV transition kicked off near the early part of the last decade, TV’s have been a go-to door buster for retailers seeking to entice early holiday shoppers. Continue Reading
The title of this blog might seem strange, if you weren’t keyed in to the fact that retailers have been opening their doors to “Black Friday” shoppers earlier each year. Most of the major in-store deals started this year at 6 PM on Thanksgiving, and so I began my annual pilgrimage a little earlier this year. I was focused on TVs, and the key Black Friday door-buster specials this year were once again spectacular.
After spending the weekend listening to reports from colleagues in the industry about their observations from Black Thursday/Friday sales, focusing on the TV category, I’ve come to several conclusions. Continue Reading
Black Friday PC shopping retail store checks highlighted that buyers were focused on low prices and on tablet PCs as they kicked off the holiday season. Continue Reading